PARTNER WITH MANSFIELD SPEEDWAY
The return of a Midwest legend. With a reinvented calendar and a fan-first approach, we help brands reach loyal motorsports audiences and connect with the next generation of race fans.
Reach Fans, Build Loyalty, Drive Results
Mansfield Speedway is back with a reinvented experience built for modern brands. We combine live-event impact with year-round content so partners get visibility, credibility, and real action.
Let’s Build Your Custom Package
Pick a time that works. We’ll walk through your goals, ideal placements, and activation ideas, then map a package that makes sense for your brand.
Available Opportunities
Pick a single placement or stack multiple assets for a full-season presence. Every partnership can be customized.
Event & Series Sponsorships
Naming rights, trophy presentation, winner’s circle
- Title sponsor for a race night or marquee event
- Victory lane branding and winner’s photo moments
- On-track mentions and promotional assets before the event
Trackside Signage & Wayfinding
High-visibility placements around the facility
- Turn signage, fence banners, and grandstand-facing placements
- Entrance, ticketing, and concourse wayfinding opportunities
- Season-long, event-specific, or rotating placements
Jumbotron & In-Venue Commercials
Spot ads, features, and branded segments
- Commercial spots during intermissions and feature moments
- Sponsored replays, leaderboards, or “Race Recap” segments
- Custom creative support available (optional)
Public Address & On-Air Mentions
PA reads, shoutouts, sponsor features
- Live PA mentions and race-night sponsor spots
- Driver intros, feature callouts, and segment sponsorships
- Option to bundle with digital for added reach
Digital: Website, Email & Social
Always-on reach beyond race night
- Website placements (homepage, event pages, ticket flows)
- Email newsletter features and dedicated sends
- Social campaigns, reels, creator collabs, and giveaways
On-Site Activations & Fan Experiences
Product demos, sampling, interactive zones
- Branded booths, tent zones, and fan engagement activations
- Giveaways, contests, and crowd moments
- VIP experiences and hosted hospitality options
Ticketing, Programs & Printed Media
Physical touchpoints fans keep
- Ticket branding, inserts, and race-day flyers
- Souvenir program advertising
- Mailing stuffers and partner coupons
Merch Collabs & Co-Branded Drops
Limited runs, sponsor gear, creator-driven merch
- Co-branded t-shirts, hats, and limited edition releases
- Bundle with VIP perks or ticket packages
- Digital launch support included when bundled
A Track Steeped in History
Since the late 1950s, Mansfield Speedway has been a cornerstone of Midwest racing. The 3/8-mile oval grew from humble county-fair dirt roots to a nationally recognized stage that hosted NASCAR Truck Series races, ARCA events, and thousands of local racers who built their dreams here.
Over the decades, millions of fans have walked through its gates, making Mansfield a household name across Ohio and beyond. Today, fans who grew up on the roar of those nights are rallying behind its revival.
The Speedway Brand, Media & Digital Reach
Even before reopening, Mansfield Speedway’s digital footprint is accelerating. Together, these create turnkey exposure for sponsors, both live and online.
Owned Audience
- High-profile search domain with national motorsport traffic
- Email & SMS fan list: 25K+ and growing
- Social-media-active community with fan-driven buzz
Content Engine
- Multi-camera event production
- Livestream capability
- Turnkey sponsor exposure, live and online
Big Results, Big Momentum
Within only six months of the year and zero races, we achieved record-breaking reach and engagement.
Mansfield Speedway
- TikTok reach: 8,693,942
- Total Facebook page views: 4,268,001
- Total Facebook page impressions: 3,919,787
- Total Instagram views: 3,720,965
Matt Tifft
- Total Facebook reach: 26,362,783
- Total Instagram views: 26,362,784
- Total Facebook impressions: 19,638,631
- Total TikTok reach: 14,198,300
YouTube
- 2025 views: 2,547,978
- Total watch time: 6,483,704
- Likes: 111,487
- Subscribers: 27,400
These Results Crush Traditional Advertising
Most advertising interrupts people. What we build earns attention, trust, and loyalty.
Passion-Driven Audiences
Motorsports fans are emotionally invested. They don’t skip or scroll past brands — they support the companies that support their sport.
Compounding Exposure
Sponsors appear repeatedly across race nights, recap clips, livestreams, interviews, social posts, and highlights, reinforcing brand recall over time.
Content That Keeps Working
Unlike paid ads that disappear when budgets stop, this content continues delivering impressions weeks, months, and even years later.
What Strategic Alignment Can Actually Achieve
When Blaster Products (makers of GUNK and PB Blaster) partnered with Matt Tifft, they aimed to connect with authentic racing audiences. Through years of collaboration—on the NASCAR circuit and now at Mansfield Speedway—they’ve seen measurable brand lift, product loyalty, and nationwide recognition.
Results Snapshot
- 30% increase in motorsport market awareness within the first season
- Branded content reached 2M+ views organically
- Fans consistently identify the brand as “the racer’s choice” in post-event surveys
Let’s Build Your Custom Package
Pick a time that works. We’ll walk through your goals, ideal placements, and activation ideas, then map a package that makes sense for your brand.
